Business Insider
▲ Declining· #2 in category
Joined 2009 ·
Channel Health
Stable
Consistent performance
Views Trend (28D)
-7.3% vs prior period
Sub Momentum
+0 gained this week
Revenue Efficiency
~$2.40–$6.00 / 1k views
Est. from category CPM
Upload Cadence
9 videos / week
Lifetime average
6.5B
▲ +1.4M last week
10.4M
▼ 0.0% last 28d
$13K–$32K
Last 28 days
1.4M
Mar 14 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~778.2K–1.4M
Weekly subscriber gain
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Mar 14 | 1.4M | +0 | partial day |
| Mar 13 | 0 | +0 | steady |
| Mar 13 | 778.2K | +0 | steady |
| Mar 12 | 0 | +0 | steady |
| Mar 12 | 984.7K | +0 | strong |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Ratio: new subs per 100M views. Weeks with ratio = 0 may indicate a data anomaly.
Views floor is very high
Even in "off" weeks, Business Insider sustains 1–1M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
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