LEGO
▲ Declining· #24 in category
Joined 2005 ·
Channel Health
Stable
Consistent performance
Views Trend (28D)
+105.1% vs prior period
Sub Momentum
+0 gained this week
Revenue Efficiency
~$0.90–$2.10 / 1k views
Est. from category CPM
Upload Cadence
46 videos / week
Lifetime average
27.6B
▲ +9.4M last week
21.5M
▼ 0.0% last 28d
$22K–$50K
Last 28 days
9.4M
Mar 14 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~2.0M–9.4M
Weekly subscriber gain
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Mar 14 | 9.4M | +0 | partial day |
| Mar 13 | 0 | +0 | steady |
| Mar 13 | 6.7M | +0 | sub dip |
| Mar 12 | 0 | +0 | steady |
| Mar 12 | 2.0M | +0 | steady |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Ratio: new subs per 100M views. Weeks with ratio = 0 may indicate a data anomaly.
Mar 13 sub anomaly
Zero subscriber growth despite 6.7M views that week. Possible data artifact, or audience retention without conversion — worth monitoring.
Views floor is very high
Even in "off" weeks, LEGO sustains 2–5M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
Welcome to the official LEGO® YouTube channel, where everything is awesome! 🙌 This is the place where you can find all the latest and greatest LEGO videos from your favorite LEGO themes, along with ...