Amar Ujala
▲ Accelerating· #59 in category
Joined 2011 ·
Channel Health
Growing
Both views and subs trending up
Views Trend (28D)
-27.9% vs prior period
Sub Momentum
+10.0K gained this week
Revenue Efficiency
~$1.20–$4.20 / 1k views
Est. from category CPM
Upload Cadence
198 videos / week
Lifetime average
4.0B
▲ +1.7M last week
9.8M
▲ +0.1% last 28d
$10K–$35K
Last 28 days
3.4M
Apr 9 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~600.9K–3.4M
Weekly subscriber gain
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Apr 13 | 1.7M | +0 | partial day |
| Apr 12 | 1.5M | +10.0K | steady |
| Apr 11 | 1.2M | +0 | steady |
| Apr 10 | 600.9K | +0 | steady |
| Apr 9 | 3.4M | +0 | sub dip |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Subscriber surge accelerating
+10.0K subs gained on Apr 12 — the highest single-week gain in this 6-point window. Likely driven by a high-performing video upload.
Apr 9 sub anomaly
Zero subscriber growth despite 3.4M views that week. Possible data artifact, or audience retention without conversion — worth monitoring.
Views floor is very high
Even in "off" weeks, Amar Ujala sustains 1–2M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
Founded in 1948, Amar Ujala is one of India’s leading Hindi newspapers with 22 editions in 179 districts in 6 states and 2 union territories. With a total daily readership of 4.70 crore (Source: IRS20...