DRJ Records Specials
▲ DecliningJoined 2017 ·
Channel Health
Stable
Consistent performance
Views Trend (28D)
+52.1% vs prior period
Sub Momentum
+0 gained this week
Revenue Efficiency
~$0.90–$2.10 / 1k views
Est. from category CPM
Upload Cadence
10 videos / week
Lifetime average
2.5B
▲ +6.5M last week
16.8M
▼ 0.0% last 28d
$11K–$26K
Last 28 days
6.5M
Apr 9 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~888.7K–6.5M
Weekly subscriber gain
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Apr 9 | 6.5M | +0 | partial day |
| Apr 7 | 888.7K | +0 | steady |
| Apr 6 | 2.9M | +0 | strong |
| Apr 5 | 2.0M | +0 | steady |
| Apr 4 | 0 | +0 | steady |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Ratio: new subs per 100M views. Weeks with ratio = 0 may indicate a data anomaly.
Apr 9 sub anomaly
Zero subscriber growth despite 6.5M views that week. Possible data artifact, or audience retention without conversion — worth monitoring.
Views floor is very high
Even in "off" weeks, DRJ Records Specials sustains 1–3M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
DRJ Records Industries Private Limited is a leading Indian music record label and film production company based in Mumbai, Maharashtra. Established on 3rd August 2011 by Raj Jaiswal, the company has e...