MS NOW
▲ Growing· #64 in category
Joined 2011
Channel Health
Growing
Both views and subs trending up
Views Trend (28D)
-56.8% vs prior period
Sub Momentum
+0 gained this week
Revenue Efficiency
~$1.20–$4.20 / 1k views
Est. from category CPM
Upload Cadence
150 videos / week
Lifetime average
19.8B
▲ +8.3M last week
9.8M
▲ +0.2% last 28d
$96K–$338K
Last 28 days
32.5M
Apr 9 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~8.3M–32.5M
Weekly subscriber gain
Growth consistent across period
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Apr 13 | 8.3M | +0 | partial day |
| Apr 12 | 9.9M | +0 | steady |
| Apr 11 | 13.4M | +0 | steady |
| Apr 10 | 16.3M | +10.0K | strong |
| Apr 9 | 32.5M | +10.0K | upload spike |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Subscriber surge accelerating
+10.0K subs gained on Apr 9 — the highest single-week gain in this 6-point window. Likely driven by a high-performing video upload.
Views floor is very high
Even in "off" weeks, MS NOW sustains 8–18M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
The official MS NOW YouTube Channel. MS NOW is the go-to destination for domestic and international breaking news, and best-in-class opinion journalism.