Squat University
▲ DecliningJoined 2014 ·
Channel Health
Stable
Consistent performance
Views Trend (28D)
+18.1% vs prior period
Sub Momentum
+0 gained this week
Revenue Efficiency
~$1.20–$3.60 / 1k views
Est. from category CPM
Upload Cadence
7 videos / week
Lifetime average
5.2B
▲ +550.4K last week
6.7M
▼ 0.0% last 28d
$8K–$23K
Last 28 days
2.0M
Apr 15 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~550.4K–2.0M
Weekly subscriber gain
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Apr 17 | 550.4K | +0 | partial day |
| Apr 16 | 1.6M | +0 | sub dip |
| Apr 15 | 2.0M | +0 | sub dip |
| Apr 14 | 1.1M | +0 | steady |
| Apr 13 | 0 | +0 | steady |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Apr 15 sub anomaly
Zero subscriber growth despite 2.0M views that week. Possible data artifact, or audience retention without conversion — worth monitoring.
Views floor is very high
Even in "off" weeks, Squat University sustains 1–1M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
Dr. Aaron Horschig is a physical therapist, strength coach, & author of the Wall Street Journal bestsellers Rebuilding Milo & The Squat Bible. On this channel, you’ll learn how to move better, lift st...