That Little Puff
▲ DecliningJoined 2020 ·
Channel Health
Stable
Consistent performance
Views Trend (28D)
+19.5% vs prior period
Sub Momentum
+0 gained this week
Revenue Efficiency
~$0.90–$2.10 / 1k views
Est. from category CPM
Upload Cadence
4 videos / week
Lifetime average
35.2B
▲ +56.5M last week
37.8M
▼ 0.0% last 28d
$106K–$247K
Last 28 days
56.5M
Apr 9 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~7.6M–56.5M
Weekly subscriber gain
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Apr 9 | 56.5M | +0 | partial day |
| Apr 7 | 7.6M | +0 | steady |
| Apr 6 | 32.7M | +0 | strong |
| Apr 5 | 20.9M | +0 | steady |
| Apr 4 | 0 | +0 | steady |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Ratio: new subs per 100M views. Weeks with ratio = 0 may indicate a data anomaly.
Apr 9 sub anomaly
Zero subscriber growth despite 56.5M views that week. Possible data artifact, or audience retention without conversion — worth monitoring.
Views floor is very high
Even in "off" weeks, That Little Puff sustains 8–32M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
📮contact@thatlittlepuff.com ABOUT PUFF That Little Puff is the latest social media sensation with unique personalities and talents. Puff’s earliest fans would’ve been drawn to Puff’s cooking skills...