That Little Puff
▲ AcceleratingJoined 2020 ·
Channel Health
Strong — accelerating subs
Subscriber growth is accelerating
Views Trend (28D)
+5.2% vs prior period
Sub Momentum
+0 gained this week
Revenue Efficiency
~$0.90–$2.10 / 1k views
Est. from category CPM
Upload Cadence
4 videos / week
Lifetime average
35.6B
▲ +14.9M last week
38.1M
▲ +0.3% last 28d
$85K–$199K
Last 28 days
28.7M
Apr 28 — post upload
Growth Trends
Weekly views
Spikes on upload day, baseline ~14.4M–28.7M
Weekly subscriber gain
Recent weekly stats
Last 5 data points
| Week | Views | +Subs | Signal |
|---|---|---|---|
| Apr 29 | 14.9M | +100.0K | partial day |
| Apr 28 | 28.7M | +0 | sub dip |
| Apr 27 | 14.4M | +0 | steady |
| Apr 26 | 19.2M | +0 | steady |
| Apr 25 | 17.5M | +0 | steady |
Views-to-subscriber conversion
Sub gain relative to weekly view volume
Subscriber surge accelerating
+100.0K subs gained on Apr 29 — the highest single-week gain in this 6-point window. Likely driven by a high-performing video upload.
Apr 28 sub anomaly
Zero subscriber growth despite 28.7M views that week. Possible data artifact, or audience retention without conversion — worth monitoring.
Views floor is very high
Even in "off" weeks, That Little Puff sustains 14–21M weekly views. This baseline is a strong moat — hard for competitors to match at scale.
About
📮contact@thatlittlepuff.com ABOUT PUFF That Little Puff is the latest social media sensation with unique personalities and talents. Puff’s earliest fans would’ve been drawn to Puff’s cooking skills...